Content, Content, Content

Cassie Sanchez
July 27, 2020
Laptop with graphics and the words content on it

Sometimes marketers can get stuck in a rut! It can be hard to come up with new ways to market your business especially after you have already created some great pieces of content. We are here today to help you plan your content anew.  Because at Bankable, we want to help you!

What is good content?

First, we should ask the question “what is good content?” Sometimes, we can think a picture we take on our phone is not good enough or we need some high-quality content that was produced by a professional filmmaker/photographer/etc., but that is not the case! Yes, high-quality productions are great and refreshing, but it’s not always appropriate.  Good content is what you can bring to the table for your audience with the resources you have. Here are some examples of good content from some of our clients as well as us:

These examples are very doable! All it requires is a little bit of time.

One Piece of High-Quality Content

Now, let’s say that you did hire someone to produce a great video of one of your business offerings. It’s beautiful. You love it, but you don’t know what to do with it. We have definitely been there before. Here are a few tips that could help you get the most bang for your buck on that one piece of content:

These are just a few tips and tricks when working on content. Sometimes it can look like a scary beast, but it is worth it when you start to see the results you want. This can only happen if you continue to push through the social media void.

Let us know if you have any questions or if you want to meet with someone on our Growth Ready team to discuss how we can help you with your social media presence by emailing us at

A few more resources: